Quantica powers retail growth across the full funnel — brand awareness through VRBT, hyperlocal campaign execution through Boost, and footfall and site selection intelligence through geo analytics.
Retailers face fragmented channels, expensive digital media, and poor audience quality. FMCG brands lack real store-level demand data and can't reach rural Tier 2 and 3 markets effectively.
Target shoppers within defined radii of stores or malls — hyperlocal promotional SMS with subscriber location and behavioral signals.
Measure actual visitor counts and catchment areas for existing stores — and identify the optimal locations for new ones.
Non-skippable audio brand messages delivered as caller tunes — high recall for FMCG brand building at massive passive reach.
Understand how people move around your key markets — identify peak shopping periods and proximity patterns.
Voice campaigns and IVR reaching Tier 2–3 markets where smartphones and data are scarce — highest reach, lowest cost.
Map SEC A–E across districts — align SKU distribution and promotions to purchasing power by market.
Quantica has the data, platform, and expertise.